Cecconi Simone
Brand Research
Beehive Design
Research and interviews with Cecconi Simone’s founding partners, led by Terry Lau, surfaced a pivotal moment: although Elaine Cecconi and Anna Simone were considering retirement, they remained committed to mentoring the next generation of interior designers.
The brand strategy rests on four philosophical pillars that reflect Cecconi Simone’s design approach and support a forward-looking identity for emerging designers and prospective clients.
Final research document.
Adobe InDesign file formatting Cecconi Simone research: interviews, references, and themes for the rebrand direction.